One mark. Two expressions.
Mediterranean. Adventurous. Bold.
Beauty through defiance.Riva Pauletić
A custom creator identity and focused media kit for Riva Pauletić, pairing a recognisable personal signature with a clear commercial presentation.
Riva needed two connected tools: a memorable personal mark for her creator world and a media kit that could introduce her audience, point of view and collaboration value quickly.
Challenge
The identity had to feel expressive enough for social content without becoming disposable, while the media kit needed to organise imagery, positioning, audience information and brand proof with the clarity expected by commercial partners.
Approach
We drew a custom bubble-lettered Riva’s Solo Trip mark with primary and outlined variants. For the media kit, a sharper editorial system pairs oversized typography, confident blue accents, structured information and full-page imagery so Riva’s personality remains visible while the document stays easy to scan.
Outcome
The result is a compact creator toolkit: a distinctive logo for content and merchandise, plus a polished media kit that gives agencies and brand teams a fast, credible understanding of Riva’s character and collaboration fit.
Deliverables
- Custom logo design
- Primary and outlined logo variants
- Media kit art direction
- Editorial document design
Brand system(02)
Riva Pauletić brand system
Beauty through defiance.
Mint#9EFFD8
Solo pink#FC83B6
Plum#7C2A5C
Media kit(03)
A bold creator identity, presented with commercial clarity.
The logo brings personality and memorability; the media kit uses large type, clean structure and image-led pacing to turn creator positioning and audience information into a document that is quick to understand and easy to share.
